UTM link generator
When you advertise on TikTok, Instagram, or Google, it's hard to know which channel actually brings leads. A link with UTM tags solves this: Google Analytics knows from the link where each visitor came from. The tool builds the link correctly, with no typos, and it all runs in your browser.
The ready link will appear here.
Enter a URL and campaign name; the link builds as you type.
A few steps and you're set
- 1Paste the destination addressThe page you want to send visitors to, such as the homepage or a landing page.
- 2Choose source and mediumWhere the link is published and what type of advertising it is, organic or paid.
- 3Name the campaignA short English name that identifies the campaign in reports, for example launch-999.
- 4Copy and pasteThe ready link goes into the bio, story, or ad.
Questions about this tool
What is UTM?
These are tags added to the end of the link that tell the analytics system where the visitor came from. They don't change the page itself.
Does the link look strange to customers?
The link is longer, so it's typically used in bios, stories, or ads—not on billboards. You can also shorten it.
Is your data stored with you?
No. The tool runs only in your browser and nothing is sent to our server.
Measuring campaigns? Make sure they land on a page that sells.
In the PERFORMANCE package we build a campaign landing page and set up the campaign itself. Tell us what you’re advertising.